A collection celebrating the years


Your 1-minute-a-week shortcut to
always having awesome gift ideas well in advance.

In addition to the newsletter, check out our
gift-giving playbooks and gift guides 🎁📕.


Greetings Gift-Givers!


Hi gift-givers! Better Gift Coach is your disc gift jockey who just keeps the hits coming. Get ready for gift ideas that you’ll have on repeat for years to come.


One-ish more thing(s)
before today’s gift ideas


BGC Office Hours

Get thoughtful gift ideas FAST⚡

Join my free BGC Gift Ideas Office Hours:
Friday, February 2nd 12-1pm EST

5 minutes is all it took for a friend who asked me for gift ideas for her husband to excitedly walk away with a few gift ideas she couldn’t wait to give him.

Let me do the same for you.

Having personally curated and analyzed nearly 100 stories of the best gifts ever given, I love tapping into what I’ve learned to help you quickly brainstorm winning gift ideas.

During office hours, as a group, we can discuss:

  • Gift ideas for your upcoming gift opportunities 

  • How to navigate challenging gift-recipients

  • How to make a “good” gift GREAT


Estimated read time: 2 minutes & 23 seconds


Gift idea time! Here’s a story of a
great gift to spark your creativity


The “passage of time collection" Gift:

On our 25th wedding anniversary I gave my husband 25 vinyl albums from each year we had been married and a vintage style record player. Each year we add to it. He loved it as reminds him of his youth, is updated every year and a way of listening to his favorite artists old style!




Why this gift is great


  • Nostalgia makes great gifts

  • Celebrates your unique journey together

  • Great gift tradition potential (remove guesswork from future gifts)


Brainstorming your version of this gift


Passage of time gifts aren’t just for significant others – consider for family and close friends too

Other potential items to consider for passage of time collection gifts:

If you can’t track down items from previous years, then start this gift this year and thank yourself several years from now when you’ve collected enough to give it.

Previously shared BGC gifts that can also celebrate a relationship’s passage of time:



Spread some love! Share this gift idea


Share this gift idea by forwarding this email to:

  • Someone whose S.O. is a music lover

  • Someone with an anniversary approaching

  • A spouse who could use a good Valentine’s Day gift


Inspire others!
Share the stories of your best gifts


Please reply to this email ~ or ~ click the button below if you have stories of awesome gifts that you can share with the community that fall under the below topics:

  • Gifts for close friends

  • Any memorable gift you’ve received or given


Your input helps others brainstorm


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My attempt to send
you off with a smile


Keeping your gift-giving groovin’,
Patrick Kucharson
Better Gift Coach

P.S. Who needs a gift idea for an upcoming kid’s birthday? Reply to this email with some context and I’ll reply with suggestions.


Subscribers putting BGC
gift ideas into action


Have you been inspired by a gift idea shared in the BGC newsletter? It would be the highlight of my week to hear from you about it! Here’s who made my week:

Inspired by 🎁 Turning words into sentimental art, a BGC subscriber recently shared the following:

I gave my husband a word cloud that was on a framed canvas and contains all the words that come to my mind when I think of him. He calls it his “ego portrait” and he loved it!

BGC subscriber


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